How Perplexity Accelerates Audience Research (Without the Guesswork)

Written by Fred Ferguson – GeezerWise on Substack at www.geezerwise.com #Perplexity

Let’s be honest — audience research used to be a slog.

Hours lost in surveys, forums, LinkedIn groups, and half-baked reports, just to figure out who you’re supposed to be talking to. By the time you stitched it together, the info was stale.

Perplexity blows that whole grind to pieces. Instead of piecing scraps together, you can get real insights — not j…