Confession: I Never Built 200 Websites

GeezerWise Confessions 🗝️ written by Fred Ferguson (aka GeezerWise)

There’s an old story that still makes the rounds in online business circles.

Some guy — not me — cranked out 200 little content websites back in the AdSense days. Each site pulled in anywhere from $50 to $200 a month. Nothing spectacular. But stack 200 of those little cash machines together and suddenly he was making $10K a month.

Impressive? Sure. Glamorous? Not at all.

And here’s the confession: I never did that.

I never sat there rewriting PLR articles into endless mini-sites. I never saw AdSense checks that fat. That was someone else’s grind.

But the lesson from his story slapped me in the face. He didn’t succeed because he was a genius. He didn’t strike gold because of a secret hack. He won because he kept repeating one boring task until it snowballed into real money.

That principle? I’ve lived it everywhere else.

• In recovery, it wasn’t the fireworks that kept me sober. It was the mundane — showing up to the same meetings, day after day.

• In writing, it’s not waiting for lightning. It’s sitting down to write, even when the words feel flat.

• In business, it’s not the shiny trick that works once. It’s the boring repeat of the thing that already got a win.

The truth? Winners embrace the mundane. Losers run from it.

Everyone wants novelty, but boring is where the money lives.

So here’s my challenge to you:
What’s the boring little thing you’ve already done that worked once? And when’s the last time you repeated it?

Because if you’re willing to do it again (and again), that’s where your $10K snowball starts.

– Fred Ferguson (GeezerWise)

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