Automating Routine Research for Maximum Marketing Productivity

Written by Fred Ferguson – GeezerWise on Substack at www.geezerwise.com #Perplexity

Marketing research never ends. Competitors keep moving, trends shift, customers change their minds…

and the market throws curveballs when you least expect it.

The usual way most people handle research?
They do it after something blows up or a golden opportunity passes them by. Reactive. Last-minute. Stress-filled.

Perplexity flips the script.
It lets you tur…